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This domain action-led-lights.com had the following in the site, "Are you a biker, scuba diver, skier, cross country runner, hiker or camper in need of portable lighting? We can help you make your activities more enjoyable with great outdoor LED lights and lighting products." We observed that the website stated " Action LED Lights has been in business since 2009 selling Magicshine, Gemini, and Gloworm lights." It also stated " We have built our business based on excellent customer service, both before and after the sale. Feel free to contact us with any questions or concerns. Gloworm XS 2200 Lumen Light." The header had bicycle tail light as the highest ranking keyword. It was followed by bike tail light, bicycle tail lights, and bike tail lights which isn't as ranked as highly as bicycle tail light. The next words the site used was bicycle headlight. bike headlight was also included but could not be seen by web engines.